If you use Google Analytics to track visitors to your website you can now also use it to track the number of bookings taken and your website conversion rate.
To set up simply login to BookingBug then go to:
Account – Settings – Widget Settings
Select: ‘Use Google Analytics to track widget views and bookings’ and then enter your Google Analytics Id. If you want to add tracking to multiple Google Analytics accounts enter both Ids separated by a comma.
You can find your Analytics Id next to your website name: