There’s no denying that the shift to e-commerce in recent years has been a devastating blow to retailers with a reported 15 stores closing a day. It’s not just local businesses, retailers of years gone by have also retreated from brick-and-mortar stores to the world of e-commerce. A recent survey by The Local Data Company found that people are now preferring to spend their money on experiences, including meals out, entertainment and the gym rather than retail goods

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Recent research from Barclaycard has given brick-and-mortar retailers some hope by revealing that hosting in-store events and creating an immersive experience can help them not only survive the online onslaught but flourish. After surveying 251 senior decision-makers in retail and over 2,000 customers, the researchers found that hosting events and providing entertainment in physical stores could boost their annual turnover by 14% on average. With in-store events becoming the biggest theme for 2018, we wanted to highlight why and

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This isn’t the first time you’ll hear that e-commerce is challenging traditional brick-and-mortar retailers. It’s become evident that customers are looking for more from retailers, as they’re increasingly turning to online giants like Amazon and eBay to buy everything from food to fashion, forcing traditional retailers to take drastic measures in order to compete. Recent research from Barclaycard has given bricks-and-mortar vendors some hope by revealing that hosting in-store events and creating an immersive experience can

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Spotlight on CX: Jeanne Bliss

Harry Hodges

by: Harry Hodges

In our latest series of interviews, we’ve set out to truly understand customer experience, to establish where it is now, and find out where it will go next. This week we’re speaking to Jeanne Bliss, CX pioneer, author and co-founder of the Customer Experience Professionals Association. Hi Jeanne, how did you end up specializing in CX? JB: I held one of the first versions of a CX role at Microsoft back in 1983 before going on to work

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It’s that time of year again. Paris Retail Week is kicking off this month bringing together eCommerce and Omni-Channel Retail Innovators. Paris Retail Week is held at Paris expo Porte de Versailles and will bring together 600 exhibitors and 30,000 professionals all under one roof. This year promises some amazing keynotes, sessions and networking opportunities. So how can you pick just the cream of the crop? In the end, it depends on where your brand sits today and

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We are extremely excited as eTail East returns to our hometown of Boston. The cutting edge retail show, where inspiration meets innovation. Join the BookingBug retail team at Booth #612 on Tuesday August 16 and Wednesday August 17 to: LEARN how retailers like you are using BookingBug as part of their omnichannel strategies to elevate customer engagement improve associate experiences and increase revenues. JOIN live hands-on demonstrations of the BookingBug platform to discover how you can use your web and

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Technology is rapidly changing the way organizations across the public sector engage with the people they serve and here at BookingBug we’re proud to be part of that revolution. This week Washington DC is playing host to ACQUIRE 2016, a two-day conference and expo that aims to help government agencies create, manage and run better services for citizens. BookingBug’s specialist government team will be there to join the conversation with government, military and contracting professionals from across the

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