Retailers must follow and understand consumer trends to stay relevant. Consumer loyalty can be fleeting, so it's of utmost importance that retailers use data to continuously adapt.
We recently surveyed 2000 UK and US consumers to discover what the modern consumer wants in their retail experience.
- Here is the PDF of the Modern Consumer Report Infographic available for download.
- Here is the associated Modern Consumer Report eBook available for download, which contains these insights and more.